Social Review Management – Integration with Google My Business Reviews: Monitor, analyze and engage with Google My Business Reviews – just like the social channels you’re already managing today in Social Studio and earn consumer trust where it matters most in Google search results and identify actionable insights from review trends.
SAML Single Sign On: allow users to access Social Studio using their company credentials by enabling the Single Sign On
Salesforce Contact Center: View Salesforce contact details and records associated with them – directly in Social Studio
Facebook CTA: Ability to add call-to-action to Facebook link and carousel posts from Publish. Marketers should be able to choose call-to-actions that align closely with their marketing goal. CTAs offer users a fast, single click way to interact with brands.
Instagram Video Publishing: Schedule and post videos to Instagram Business accounts from Publish. Marketers can now leverage all publish workflows like approvals and schedules when creating video content for Instagram Business accounts
Publish video to LinkedIn : one of the most engaging post formats on the network. Introduces a new media type for publishing on LinkedIn
Ads Boosting GA: Enhances Social Studio’s all-in-one functionality for marketers by supporting organic post boosting within Social Studio. Turbo-charge the reach of your organic Facebook posts by targeting specific demographics, backed by promotion approval rules for governance.
Persona Group Demographics: Generate additional marketing insights based on broad social media characteristics for an identified persona group. Understand more details about influencers, or groups of customers you’ve tagged with Author Labels – like age, gender, location.
Social Intelligence Module: Twitter personal account registration. Follow, retweet and like from your personal account. Mobile features – View Social Intelligence for accounts in the Salesforce mobile app. New media types Blogs, forums, mainstream news, comments, more…
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