This section of the exam makes up 18% of the overall exam, ~10 questions, and tests these topics: • Profile center and preference attributes • Data quality and mail management • Contact model Data Extension Data extensions represent tables containing attributes and related values. Data extensions contain information entered manually or imported through an import … Continue reading Marketing Cloud Administrator Certification Study Guide – Part 2: Subscriber data management →

Key TopicsThis digital marketing section of the Salesforce Marketing Cloud Administrator exam, makes up 13% of the overall exam, ~8 questions. This section of the exam tests these topics. • Security best practices for data • Product offerings • Digital marketing complianceThis unit provides a number of interactive, real-world, scenario-based questions that are a lot … Continue reading Marketing Cloud Administrator Certification Study Guide – Part 1: Digital Marketing Proficiency →

I cleared the Marketing Cloud Administrator certification, the latest one in the pack. I feel it has more direct and short questions than scenario based and long descriptive questions compared to other Salesforce certifications. This exam covers the basics and breadth of Marketing cloud products and features. Here in this blog post, I will be … Continue reading Marketing Cloud Administrator Certification Preparation →

Very honored to receive the invitation from Salesforce for the inaugural Trailblazer Summit aimed to help emerging leaders learn from Salesforce leaders and connect with top community members and other trailblazers. I feel fortunate to be a part of the Summit as it helped me gain valuable insights, connect with top leaders and seek advice. … Continue reading Trailblazer Summit: Highlights →

A day well spent volunteering at Habitat for Humanity fixing a home newly constructed for the underprivileged on 04/06/2019.

Honored and humbled to be on the Panel at the Salesforce BaseCamp for IT on 03/19/2019. Discussed about how I got introduced to Salesforce, how I use Salesforce at my work, various Salesforce learning tools and resources available and how Trailhead helped shape my career.

BAM! It’s time to bring education and opportunity to everyone. It’s time to Be A Multiplier. I have been thinking about starting a study group since long time to help others experience Salesforce and live it. This #BAM program was announced just at the right moment and it gave me inspiration to start one without any … Continue reading Be a Multiplier →