Author: Jyothsna Bitra

Jyothsna Bitra (JB) is Marketing Cloud Consultant and 16x Certified Application Architect, Marketing Champion, Salesforce Marketers Group Leader and a Trailblazer Mentor. Loves everything Salesforce Marketing and active in the community giving back in every way possible.

My Year in a Review

My 2023 - Ongoing/Upcoming Speaking Sessions ✨ Heroes of Marketing Cloud: DE Select ✨ Kick off Data Cloud 12-day bootcamp, Certification Overview - 1/12/2024 ✨ 2024 Predictions by Salesforce Marketing Champions, Panel- SalesforceBen, 1/25/2024 ✨ Email Specialist Bootcamp: Salesforce Marketer Group, Vadodara, March/2024 My 2023 - Speaking Sessions ✨ Skillible- Women for Tech: Salesforce Orientation … Continue reading My Year in a Review →

Marketing Cloud Implementation Series_2022

Marketing Cloud Implementation Series is aimed to help MC Learners in gaining a practical understanding and the implementation know-how. These sessions will focus more on the demo -starting from the business requirements thru all the steps of the implementation. All the sessions are recorded and are uploaded to the Playlist: Marketing Cloud Implementation Series_2022 Bogdan … Continue reading Marketing Cloud Implementation Series_2022 →

How to prepare for the Marketing Cloud Email Specialist Certification

Trailhead Live on-demand sessions: Episode 1: Cert Prep: MC Specialist - Subscriber and Data Management (75 mins)Episode 2: Cert Prep: MC Specialist - Content, Email Design, and Best Practices (95 mins)Episode 3: Cert Prep: MC Specialist - Marketing Automation and Reporting (90 mins) https://trailhead.salesforce.com/live/broadcasts/a2r3k000001vD3L/episode-1-cert-prep-mc-specialist---subscriber-and-data-management https://trailhead.salesforce.com/live/broadcasts/a2r3k000001vD3M/episode-2-cert-prep-mc-specialist---content-email-design-and-best-practiceshttps://trailhead.salesforce.com/live/broadcasts/a2r3k000001vD3Q/episode-3-cert-prep-mc-specialist---marketing-automation-and-reporting Salesforce Certification Day Webinar (5 hrs): https://trailhead.salesforce.com/credentials/cert-days Useful Blogs and … Continue reading How to prepare for the Marketing Cloud Email Specialist Certification →

Marketing Cloud/Pardot Weekly Bulletin: April 19, 2021

Highlights Connections 2021Plural Sight Courses Free entire AprilUnspoken Challenges: Solving email marketing challenges few talk about Marketing Cloud – Upcoming Events/Webinars/User Group Meetings SFMC Lookup (Answers) – Connecting Salesforce CMS with Salesforce Marketing Cloud, April 20thQ2 2021 Philadelphia Marketing Cloud User Group Meeting: Thu, Apr 29, 7:00 PM (EDT)Accenture Salesforce Marketing Cloud DevTools (mcdev), SFMC Paris User … Continue reading Marketing Cloud/Pardot Weekly Bulletin: April 19, 2021 →

Salesforce Champions share their stories of Leadership, Advocacy and Generosity

A Salesforce Champion is one who shares his/her knowledge and passion, drives digital transformation, advocates and empowers the community, and helps other succeed in the Trailblazer Community Salesforce revamped the Champions programs during Salesforce DreamTX 2020 events and introduced five different Champions programs: Sales Champion, Service Champion, Marketing Champion, Commerce Champion and Platform Champion. Being a Salesforce … Continue reading Salesforce Champions share their stories of Leadership, Advocacy and Generosity →

Marketing Cloud Administrator BootCamp ’20 Recordings

Useful Blogpost: How to prepare for Marketing Cloud Administrator Certification and all the detailed Study notes per each exam objective • Digital marketing proficiency• Subscriber data management• Setup• Channel management• Maintenance Here's a list of all bootcamp sessions and their recording links along with the presentations. Youtube playlist : Salesforce Marketers Group All Presentations can be found here. Day-1: Welcome, … Continue reading Marketing Cloud Administrator BootCamp ’20 Recordings →

Journey Builder – Path Optimizer

Maximizing ROI thru Experimentation Experimentation and trying new things is the key to success in most aspects of life, from science to art to marketing. Marketers have strong intuitive abilities to come up with various hypothesis. But how do we find out which hypothesis are true and which are false? Sometimes our intuition may not … Continue reading Journey Builder – Path Optimizer →

Salesforce Marketing Cloud + Pardot Webinars, Recordings, YouTube links and Resources

Last edited: 12/18/2022 Marketing Cloud Webinars MC Tech Lounge Series MC Basics Webinar Series Trailhead Live Salesforce Marketing Cloud Technical Marketers Meetings Master your Marketing Workshop Series Holiday Helper: High Peak Readiness Video Series SFMC LookUp (Answers) Marketing in Motion series Salesforce Marketing Cloud Foundation Series AMP Script Basics by Zuzanna and Genna Matson Part-1 … Continue reading Salesforce Marketing Cloud + Pardot Webinars, Recordings, YouTube links and Resources →

SFMC LookUp (Answers) – Curated Resources

Last updated: June 9th,2021 One thing I love being a Salesforce customer is that Salesforce not only provides great products and tools but also equips everyone in various roles with a wealth of information and resources. Speaking about just the Salesforce Marketing Cloud, there are several webinars that happen frequently: Ask an Expert, Technical Marketers … Continue reading SFMC LookUp (Answers) – Curated Resources →