Marketing Cloud Implementation Series is aimed to help MC Learners in gaining a practical understanding and the implementation know-how. These sessions will focus more on the demo -starting from the business requirements thru all the steps of the implementation. Sessions to be kicked off soon and below are the use cases that are lined up. … Continue reading Marketing Cloud Implementation Series →

Trailhead Live on-demand sessions: Episode 1: Cert Prep: MC Specialist - Subscriber and Data Management (75 mins)Episode 2: Cert Prep: MC Specialist - Content, Email Design, and Best Practices (95 mins)Episode 3: Cert Prep: MC Specialist - Marketing Automation and Reporting (90 mins) https://trailhead.salesforce.com/live/broadcasts/a2r3k000001vD3L/episode-1-cert-prep-mc-specialist---subscriber-and-data-management https://trailhead.salesforce.com/live/broadcasts/a2r3k000001vD3M/episode-2-cert-prep-mc-specialist---content-email-design-and-best-practiceshttps://trailhead.salesforce.com/live/broadcasts/a2r3k000001vD3Q/episode-3-cert-prep-mc-specialist---marketing-automation-and-reporting Salesforce Certification Day Webinar (5 hrs): https://trailhead.salesforce.com/credentials/cert-days Useful Blogs and … Continue reading How to prepare for the Marketing Cloud Email Specialist Certification →

Highlights Connections 2021Plural Sight Courses Free entire AprilUnspoken Challenges: Solving email marketing challenges few talk about Marketing Cloud – Upcoming Events/Webinars/User Group Meetings SFMC Lookup (Answers) – Connecting Salesforce CMS with Salesforce Marketing Cloud, April 20thQ2 2021 Philadelphia Marketing Cloud User Group Meeting: Thu, Apr 29, 7:00 PM (EDT)Accenture Salesforce Marketing Cloud DevTools (mcdev), SFMC Paris User … Continue reading Marketing Cloud/Pardot Weekly Bulletin: April 19, 2021 →

Useful Blogpost: How to prepare for Marketing Cloud Administrator Certification and all the detailed Study notes per each exam objective • Digital marketing proficiency• Subscriber data management• Setup• Channel management• Maintenance Here's a list of all bootcamp sessions and their recording links along with the presentations. Youtube playlist : Salesforce Marketers Group All Presentations can be found here. Day-1: Welcome, … Continue reading Marketing Cloud Administrator BootCamp ’20 Recordings →

Maximizing ROI thru Experimentation Experimentation and trying new things is the key to success in most aspects of life, from science to art to marketing. Marketers have strong intuitive abilities to come up with various hypothesis. But how do we find out which hypothesis are true and which are false? Sometimes our intuition may not … Continue reading Journey Builder – Path Optimizer →

This week's technical marketers meeting is all about SMS and a ton of information and under the hood aspects have been covered by Kevin Ryan in this session. This blog post is a brief summary of all key highlights shared in the webinar. Let's start with the agenda... Application Overview Subscriptions Outbound SMS Inbound SMS … Continue reading SMS – Under the Hood →